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  1. Marketing Imagination Marketing Imagination

    Marketing Imagination

    Theodore Levitt
    Free Press
    01.04.1986

    Since its publication in 1983, The Marketing Imagination has been widely praised as the classic, ...

    Taschenbuch
    23,80 €
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  2. Thinking about Management Thinking about Management

    Thinking about Management

    Theodore Levitt
    Free Press
    19.12.1991

    'Knowledge is peculiar. It has the special quality of enriching those who receive it without impo...

    Taschenbuch
    14,90 €
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  3. Hbr’s 10 Must Reads on Strategic Marketing (with Featured Article Marketing Myopia, by Theodore Levitt) Hbr’s 10 Must Reads on Strategic Marketing (with Featured Article Marketing Myopia, by Theodore Levitt)

    Hbr’s 10 Must Reads on Strategic Marketing (with Featured Article Marketing Myopia, by Theodore Levitt)

    Harvard Business Review
    Harvard Business Review Press
    02.04.2013

    Stop pushing products-and start cultivating relationships with the right customers. If you read n...

    Taschenbuch
    26,00 €
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  4. Reflexiones en torno a la gestión de empresas Reflexiones en torno a la gestión de empresas

    Reflexiones en torno a la gestión de empresas

    Theodore Levitt
    Ediciones Díaz de Santos, S.A.
    28.07.1991

    Pocas cosas son más importantes para un director que hacer sencillas preguntas, afirma Tedd Levit...

    Gebunden
    34,50 €
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  5. Hbr’s 10 Must Reads on Strategic Marketing (with Featured Article Marketing Myopia, by Theodore Levitt) Hbr’s 10 Must Reads on Strategic Marketing (with Featured Article Marketing Myopia, by Theodore Levitt)

    Hbr’s 10 Must Reads on Strategic Marketing (with Featured Article Marketing Myopia, by Theodore Levitt)

    Harvard Business Review
    Harvard Business Review Press
    02.04.2013

    Stop pushing products-and start cultivating relationships with the right customers.

    Gebunden
    47,50 €
    Besorgungstitel - wird vorgemerkt
    Alle Preise inkl. MwSt | Versandkostenfrei
  6. Marketing Myopia Marketing Myopia

    Marketing Myopia

    Theodore Levitt
    Harvard Business Review Press
    16.06.2008

    What business is your company really in? That's a question all executives should all ask before d...

    Taschenbuch
    10,00 €
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  7. HBR’s 10 Must Reads on Strategic Marketing HBR’s 10 Must Reads on Strategic Marketing

    HBR’s 10 Must Reads on Strategic Marketing

    Harvard Business Review
    AUDIBLE STUDIOS ON BRILLIANCE
    09.08.2016

    HBR's 10 Must Reads on Strategic Marketing

    Digitales Produkt (auf physikalischem Träger)
    18,50 €
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  8. Star Maps for Beginners Star Maps for Beginners

    Star Maps for Beginners

    Theodore Levitt
    Touchstone Books
    01.09.1992

    The classic beginner's guide to viewing and understanding the heavens. Twelve maps trace the mont...

    Taschenbuch
    16,00 €
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  9. HBR’s 10 Must Reads on Strategic Marketing HBR’s 10 Must Reads on Strategic Marketing

    HBR’s 10 Must Reads on Strategic Marketing

    Harvard Business Review
    AUDIBLE STUDIOS ON BRILLIANCE
    04.10.2016

    HBR's 10 Must Reads on Strategic Marketing

    Audio CD
    30,00 €
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