The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy...
This book contains the full proceedings of the 2015 Academy of Marketing Science World Marketing ...
The field of marketing science has a rich history of modeling marketing phenomena using the disci...
This book contains the full proceedings of the 2015 Academy of Marketing Science World Marketing ...
The field of marketing science has a rich history of modeling marketing phenomena using the disci...
The field of marketing science has evolved significantly in the last 70 years. Throughout its ric...
The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy...
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The field of marketing science has evolved significantly in the last 70 years. Throughout its ric...