Sports marketing has become a cornerstone of successful sports management and business, driving g...

How is sport marketing being transformed by new media and technology, by globalization and by the...

Max, avocat d'affaire, à l'occasion d'un déplacement professionnel, revient trente ans plus tard ...

In most of the developed countries of the,World, significant efforts to control the pollution of ...

Globalization has had a profound impact on the sports industry, creating an international market ...

Globalization has had a profound impact on the sports industry, creating an international market ...

Football is big business. The top teams and leagues in world football generate billions of dollar...

This edited book delves into several aspects of sports and sports management from a vantage of un...

How is sport marketing being transformed by new media and technology, by globalization and by the...

This book examines the global sports ecosystem through three of its central pillars: Sport market...

This edited book delves into several aspects of sports and sports management from a vantage of un...

Aunque los eventos deportivos van ganando terreno en la vida economica y se convierten, cada vez ...