This volume offers a new conceptual framework for exemplification, a coherent theoretical approac...

This collection represents a systematic exploration of media entertainment from an academic persp...

This book brings together a group of scholars to share findings and insights on the effects of me...

'...provides good coverage of the empirical literature.'Journal of Communication'...well written ...

'...provides good coverage of the empirical literature.'-Journal of Communication '...well writte...

First published in 1985. Research into what is usually referred to as mass communication has conc...

This volume explores uses of exemplification and the influences of examples on the perception of ...

This collection of essays covers all essential aspects of media entertainment, written in a non-t...

This volume takes the next step in the evolution of mass communication research tradition from ef...