Provides an essential guide to AI's impact on PR practices, ethics, and societal implications

Responding to the increasing need in academia and the public relations profession, this volume pr...

The practice and study of public relations has grown significantly within Europe over the past de...

Experiencing Public Relations examines the everyday experiences of public relations practitioners...

This volume brings together some of the leading international public relations academics and prac...

Responding to the increasing need in academia and the public relations profession, this volume pr...

The book challenges the notion that public relations in Europe is no more than a copy of the Angl...

Culture and Public Relations explores the impact of culture - societal and organizational - throu...

The book challenges the notion that public relations in Europe is no more than a copy of the Angl...

Encuadernación: RústicaColección: UOCpress; 22El libro ofrece un marco general teórico para el es...