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30.01.2017Combining the latest branding research with a diverse range of powerful case examples, this book ...
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05.11.2019
For anyone seeking to understand or manage sport, this book offers an immediate and salient insig...
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03.05.2018
Combining the latest branding research with a diverse range of powerful case examples, this book ...
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30.09.2021
In a sporting world dominated by media and money, an understanding of sport branding is an essent...
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29.03.2024
Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, str...
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29.03.2024
Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, str...
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