In the global sport business industry, growth, and development within and across various sport bu...

Cross-cultural management is an important facet of the globalized sport industry. Sport managers ...

In recent years, football's status as 'the world's sport' has shown little sign of waning. With c...

In the global sport business industry, growth, and development within and across various sport bu...

The international nature of the sport industry requires a global approach to sport marketing prac...

Sport is big business in the USA. From collegiate sport through to the professional leagues, the ...

The international nature of the sport industry requires a global approach to sport marketing prac...

What Happens When The Universe Is Not Big Enough For Everyone?Differences define us. They set us ...

Sport is big business in the USA. From collegiate sport through to the professional leagues, the ...

This book showcases new research in sport business management around the world, offering a platfo...

'Fundamentals of Sport Marketing' has long been the premier textbook in its field, and this updat...

The sport business industry is vast and diverse. Today''s students are tomorrow''s professionals,...