Sie möchten einen MBA machen? Der Weg dorthin kann herausfordernd sein aber keine Sorge: Dieses B...

Das Werk stellt einen völlig neuen Ansatz der Diskussion globaler Marketingproblemstellungen dar....

The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy...

Given its unique heritage and diversity, Europe deserves and requires distinct marketing attentio...

This book examines topical issues in global corporate social responsibility (CSR) from both schol...

This book has been written for experienced managers and students in postgraduate programs, such a...

Emerging markets, the euro crisis, and the push to reform global institutions have resulted in a ...

This book examines topical issues in global corporate social responsibility (CSR) from both schol...

This book has been written for experienced managers and students in postgraduate programs, such a...

This book has been written for experienced managers and students in postgraduate programs, such a...

Looking to pursue an MBA? The journey can be daunting, but fear not - this book is here to guide ...

The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy...